BF Started Early:
UP TO 20% OFF
Our last and largest sale of the year is live. Treat yourself to jhumkas, necklaces, and more before your favorites sell out.
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10% OFF NEW ARRIVALS
Be the first to wear the latest designs. Shop the freshest styles.
GET 10% OFF NEW
UP TO 20% OFF EARRINGS
Shop the entire earring collection during our Black Friday event.
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New Arrivals
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Inaury Jewelry
From Our Story, Woven Into Yours
Inaury is a mom and me, family-run South Asian jewelry brand based in New York. We create modern Indian and Pakistani inspired jewelry that celebrates heritage, artistry, and everyday elegance. Every piece honors South Asian craftsmanship and resilience, from bridal jewelry to statement necklace sets, earrings, and more.
We pour our hearts into each design and hand-pack every order ourselves, bringing our story to your celebrations, your moments, and your style.
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Loved by Jewelry Lovers Everywhere
Read All ReviewsInaury Inspirations
Style tips, jewelry guides, and everything you didn’t know you needed. Read the latest from our blog.
Jewels of Time: Understanding the Stones Behind South Asian Jewelry
Ever wondered why some South Asian jewelry pieces are priced like treasures while others feel more accessible? The secret often lies in the stones themselves — their origins, craftsmanship, and...
What Your Favorite Jewelry Says About You: Desi Edition ✨
Your favorite jewelry piece says more about you than your zodiac sign—trust us. Whether you're team jhumka, obsessed with chokers, or can't leave the house without your bangles, this fun...
Celebrating South Asian Women Who Inspire Us – This Women’s Day
This International Women’s Day, we celebrate six inspiring South Asian women who have broken barriers and redefined strength. From political leaders to athletes, scientists, and activists, these women from Afghanistan,...
